Introduction
- Profile: Sam Evans, a recent Penn State Altoona graduate, narrates his entrepreneurial journey with "You Call We Haul Junk Removal."
- Business Concept: The company, based in Harrisburg, Pennsylvania, specializes in various junk removal services, from single item disposals to extensive home cleanouts.
Founding Story
- Inspiration: Evans' venture into junk removal was sparked by a book about College Hunks Hauling Junk, combined with his previous experience in eBay flipping.
- Early Steps: He started with a modest investment in a used truck and basic marketing materials, focusing on the minimum viable product concept.
Business Growth and Strategies
- Customer Base: The company primarily serves middle-aged and higher-income clients who prefer not to engage in the laborious task of junk removal.
- Revenue and Profitability: On average, the company completes over 75 jobs per month, generating about $20,000 in revenue, with a 65% profit margin per job.
Launch Experience
- Initial Marketing: Evans utilized flyers, Craigslist posts, and local Facebook group shares, highlighting his status as a Penn State student.
- First Customers and Profitability: The company secured its first clients within a week and achieved profitability by the end of the first month.
Marketing and Customer Retention
- Digital Advertising: Facebook ads have been the primary paid advertising method, with plans to expand into Google ads.
- Grassroots Marketing: Tactics include bandit signs, yard signs, door hangers, and giving out branded merchandise.
- Social Media Engagement: Regular posting on social platforms has been key to building trust and gaining organic customers.
Current Status and Future Goals
- Business Growth: The company is experiencing continuous growth, with an aim to increase job numbers and monthly revenue.
- Long-Term Vision: Evans aspires to franchise the business, capitalizing on the growing demand for junk removal services.
Lessons Learned
- Value of Services: The growing preference for convenience in society underscores the potential of the home services industry.
- Importance of Community: Joining a junk removal mastermind group provided invaluable insights and learning.
Tools and Resources
- Operational Tools: Utilizes platforms like Facebook, Instagram, YouTube, Housecall Pro, Quickbooks Online, and Nicejob.
- Inspirational Material: Recommends books like "The Power of Broke" and podcasts such as "How I Built This" for motivation and business strategies.
Advice for Aspiring Entrepreneurs
- Emphasis on Starting: Urges new entrepreneurs to begin their journey without overthinking, stressing the importance of taking risks and being patient for success.
Learn More
- Contact and Information: Provides links to the company’s website, social media pages, and personal LinkedIn for further engagement.
